fixed 11.25% Quarterly with AA rated Cox & Kings Secured Bonds

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We are pleased to present you the details of Secured, Redeemable Non-Convertible Debentures (NCDs) of Cox & Kings Ltd. These bonds carry an attractive coupon rate of 11.25% p.a.(payable quarterly). The bonds have been rated AA by CARE. Instruments with this rating carry very low credit risk and are considered to have high degree of safety regarding timely servicing of financial obligations.

Bond Details:

Particulars	Details
ISIN No	INE008I07262
Rating	AA by CARE
Face Value/Debenture	Rs.10,00,000
Put/Call Option	N.A.
Coupon	11.25% p.a.
Interest Payment Frequency	Quarterly
Interest Payment Dates	1st of Jan/Apr/July/Oct
Yield to Maturity	11.00% p.a.
Quantum Available	Rs.10 Lakh & Multiples

Company Profile:

Cox & Kings (C&K) is the longest established travel company in the world. Its distinguished history began in 1758 when it was appointed as general agents to the regiment of Foot Guards in India under the command of Lord Ligonier. Between 1750's and 1950's, Cox & Kings was witness to an exciting era in Indian history, and, in its own way, helped to shape it. In 1947, the British administration departed, but bound by strong ties to India, Cox & Kings stayed on and flourished. Today, Cox & Kings is a premium brand in all travel related services in the Indian subcontinent, employing over 800 trained professionals. Its India operations are headquartered in Mumbai and has the status of a limited company. It has over 12 fully owned offices in India across key cities such as New Delhi, Chennai, Bangalore, Kolkata, Ahmedabad, Kochi, Hyderabad, Pune, Goa, Nagpur and Jaipur. The worldwide offices are located in UK, USA, Japan, Russia, Singapore and Dubai. It has associate offices in Germany, Italy, Spain, South Africa, Sweden and Australia

Financial Highlights:

                                                                                               (Rs. Lakh)

Particulars	FY 09	FY 10	FY 11
Net Sales	28,690.02	39,915.40	49,673.91
Profit after Tax	6,280.85	13,384.99	12,908.60
Net worth	22,736.51	80,803.64	120,619.90

Why Invest:

• Secured Debentures
• Holding period is approximately 30 months
• Strong Credit Rating (AA by CARE)
• Interest payable every quarter
• Quantum available in smaller lots.