12 September 2011

Bajaj Corp::Takeaways Motilal Oswal Annual Global Investor Conferences

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Key Takeaways
Volume momentum strong after price increases, conversion from other hair
oils drives growth
 Bajaj Corp (BJCOR) posted 20% volume growth in 1QFY12 in its brand Bajaj Almond
Drops hair oil. Towards the end of the quarter, the company raised prices by ~8%.
Demand has thus far not been impacted and volume growth momentum has been
maintained in 2QFY12, as well.
 Growth in Almond Drops is being driven by consumers converting from other hair
oils. The management indicated that with coconut oil players increasing prices by
~30% the gap between coconut oils and value added oils has fallen, facilitating
conversion.
 BJCOR launched a cooling oil variant in the summer called Kailash Parbat Cooling
Oil. The management believes growth in hair oils will be a function of taking share
from players rather than expanding the market after 5-7 years.
Margins to recover from 2QFY12; Price increases, softer crude-related inputs
to help
 In 1QFY12 BJCOR's margins declined by 1,000bp to 25.1% due to the full impact of
input costs increases and a lag in price increases.
 The management expects that with the price increases and likely softening in LLP
prices (linked to crude, 35% of RM) margins are likely to gradually recover from
2QFY12.
Cautious international acquisition strategy
 BJCOR has INR4b cash on its books, which it plans to use to expand its portfolio
through acquisition. Its balance sheet allows it to look at acquisitions worth INR8b-
9b.
 The management indicated it would adopt a cautious approach while acquiring
companies and its first acquisition was likely to be small.
 The promoter stake in the company is 85%, which will eventually have to be reduced
to 75% (per RBI regulations), which will be another fund-raising avenue, if need be.
Valuation and view
 BJCOR is well placed in the value-added hair oil space with its brand being the
market leader in almond oils and posting strong growth. However, being a single
brand company poses risks to growth and profitability and BJCOR will need to
accelerate new product launches and build a diversified portfolio over the next few
years.
 The stock trades at 21.6x FY11 EPS of INR5.4. Not Rated.

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